Bitget App
Trade smarter
Buy cryptoMarketsTradeFuturesEarnSquareMore
Meta AI’s application saw a surge in downloads and daily active users following the introduction of the ‘Vibes’ AI-powered video stream

Meta AI’s application saw a surge in downloads and daily active users following the introduction of the ‘Vibes’ AI-powered video stream

Bitget-RWA2025/10/20 23:57
By:Bitget-RWA

Recent statistics reveal a notable surge in the number of people using Meta AI’s mobile application on both iOS and Android. Market research firm Similarweb reports that daily active users for the app climbed to 2.7 million by October 17, a substantial rise from approximately 775,000 just a month earlier. Additionally, the app’s daily downloads have increased, now reaching 300,000 per day, compared to fewer than 200,000 daily installs several weeks prior.

To put this in perspective, on October 17, 2024, Meta AI’s app was only being downloaded 4,000 times per day.

Meta AI’s application saw a surge in downloads and daily active users following the introduction of the ‘Vibes’ AI-powered video stream image 0 Image Credits:Similarweb

The company notes that it hasn’t identified any significant trends in search or advertising data, but points out that Meta might be promoting the app through Facebook or Instagram, which wouldn’t be reflected in their analysis.

There may be another factor behind this rapid growth: the introduction of Meta’s Vibes feed in September, which brought short-form AI-generated videos to the Meta AI app.

Meta AI rolled out the Vibes feed on September 25, which lines up with the noticeable jump in daily active users on both iOS and Android, as illustrated in the following chart.

Meta AI’s application saw a surge in downloads and daily active users following the introduction of the ‘Vibes’ AI-powered video stream image 1 Image Credits:Similarweb

Not long ago, OpenAI’s Sora video generator made headlines after its app soared to the top of the App Store, attracting users eager to try out the latest technology. Meta AI may have gained from this event as well. Although Similarweb’s data doesn’t confirm a direct link, it’s plausible that the buzz around Sora encouraged some users to check out Meta AI for comparison.

It’s also possible that Meta is seeing gains because Sora is only available by invitation. Users unable to access OpenAI’s app may have sought out Meta AI as an alternative, suggesting that OpenAI’s restricted access to Sora may have inadvertently helped its competitors.

Meta AI’s application saw a surge in downloads and daily active users following the introduction of the ‘Vibes’ AI-powered video stream image 2 Image Credits:Similarweb

By October 17, Meta AI’s app experienced a 15.58% global increase in daily active users, while ChatGPT, Grok, and Perplexity each saw decreases of 3.51%, 7.35%, and 2.29%, respectively.

0

Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.

PoolX: Earn new token airdrops
Lock your assets and earn 10%+ APR
Lock now!

You may also like

Stablecoins Recognized by Regulators and Institutions as the Core Link in Crypto

- Stablecoins are increasingly serving as a secure bridge between traditional finance and decentralized systems, supported by institutional adoption and regulatory frameworks like the EU’s MiCA. - Binance’s record $51.1 billion stablecoin reserves highlight their role as a liquidity hub amid market corrections, with traders prioritizing safety over speculation. - Deutsche Börse integrates euro-pegged stablecoins (e.g., EURAU) to expand digital asset offerings, aligning with MiCA’s goals for cross-border ef

Bitget-RWA2025/11/29 11:15
Stablecoins Recognized by Regulators and Institutions as the Core Link in Crypto

Uzbekistan Strives for Crypto Progress While Enforcing Strict 2026 Regulatory Measures

- Uzbekistan will integrate stablecoins and tokenized securities into its regulated payment system from 2026, managed by a central bank-led sandbox. - Pilot programs will test stablecoin transactions and digital securities, aligning with Central Asia's growing crypto regulation trends. - Strict rules require all crypto dealings through licensed providers, with doubled $20,000 monthly fees to enforce compliance. - Despite controls, Uzbekistan's crypto adoption remains strong, with 1.5% of citizens holding d

Bitget-RWA2025/11/29 11:15
Uzbekistan Strives for Crypto Progress While Enforcing Strict 2026 Regulatory Measures

Astar (ASTR) Price Rally: Exploring Key Drivers and Investment Opportunities in the Changing DeFi Ecosystem

- Astar (ASTR) surged 150% in Q3 2025 due to strategic partnerships, tokenomic reforms, and institutional interest. - Collaborations with Sony's Soneium and Aave boosted ASTR's cross-chain utility and liquidity incentives in Japan's Web3 market. - Tokenomics 3.0 (10.5B supply cap) and 5% token burn reinforced deflationary mechanisms, attracting $3.16M institutional investment. - Analysts project ASTR could reach $0.120 by 2033, driven by 300K TPS scalability and modular infrastructure adoption. - Risks inc

Bitget-RWA2025/11/29 11:02
Astar (ASTR) Price Rally: Exploring Key Drivers and Investment Opportunities in the Changing DeFi Ecosystem

Bitcoin Updates: The 2026 Transformation of Crypto—Shifting from Unpredictability to Organized Expansion

- Cryptocurrency markets anticipate 2026 growth driven by global regulatory clarity, institutional infrastructure, and macroeconomic stability. - Turkmenistan legalizes crypto trading with state oversight, joining UK's tax deferrals and stablecoin regulations in balancing innovation and risk. - Bitcoin Munari's structured $0.22 presale offers predictable investment tiers, contrasting volatile markets amid $3T crypto recovery. - Galaxy Digital's 3.5 GW Texas data center combines Bitcoin mining with AI compu

Bitget-RWA2025/11/29 11:02
Bitcoin Updates: The 2026 Transformation of Crypto—Shifting from Unpredictability to Organized Expansion