when did microstrategy stock split 2024

This article answers when did microstrategy stock split and details the 10-for-1 forward stock split announced July 11, 2024 (record date Aug 1, 2024; distribution Aug 7, 2024; first split-adjusted...

2025-09-25 11:19:00

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MicroStrategy stock splits

The question when did microstrategy stock split is common among investors tracking MicroStrategy Incorporated (Nasdaq: MSTR), a company that has become notable for holding bitcoin on its balance sheet. This article answers when did microstrategy stock split in 2024, provides background on prior corporate actions, explains the mechanics and immediate market effects, and outlines what investors, employees and brokers should expect after a split.

Background

MicroStrategy Incorporated is a Nasdaq-listed enterprise software and business intelligence company that has, since 2020, become widely known for acquiring and holding a large corporate treasury position in bitcoin. Stock splits are corporate actions that change the number of outstanding shares and the per-share price while leaving the company’s market capitalization and economic ownership unchanged. Companies use stock splits to make shares more accessible to retail investors and employees, to increase perceived liquidity, or to maintain an attractive share-price range for trading and option markets.

Investors often ask when did microstrategy stock split because splits can affect how historical prices are shown in charts and how option contracts and broker records are adjusted. Employees who hold equity awards also want clarity on how grant quantities and accounting are affected. Institutional holders and index providers track split events to maintain accurate holdings and index weightings.

2024 10-for-1 stock split

As of July 11, 2024, according to MicroStrategy’s press release and the company SEC exhibit (Exhibit 99.1), MicroStrategy’s board approved a 10-for-1 forward stock split. The split was effected as a stock dividend for holders of both class A and class B common stock with key dates set by the company.

Announcement date: July 11, 2024 (company press release and SEC filing).
Record date: close of business on August 1, 2024.
Distribution timing: additional shares to be distributed after market close on August 7, 2024.
First split-adjusted trading day: market open on August 8, 2024.

This section answers the precise question many readers pose: when did microstrategy stock split? The formal corporate action was announced on July 11, 2024, and the split took practical effect for trading on August 8, 2024.

Announcement and regulatory filing

The July 11, 2024 press release and accompanying SEC exhibit (Exhibit 99.1) set out the board resolution to effect a 10-for-1 split. The company used standard disclosure language describing the split as a forward stock split effected as a stock dividend, the record date, and the planned distribution timing. As of July 11, 2024, according to the company’s statements, both class A and class B common stock were subject to the split on the same terms.

Media outlets including Reuters, CNBC, CoinDesk and Nasdaq published coverage in July 2024 summarizing MicroStrategy’s announcement and framing the move in the context of the company’s share-price performance and bitcoin holdings.

Mechanics and immediate effects

Practically, the 10-for-1 forward split meant that holders of class A and class B shares received nine additional shares for each share held, for a total of ten post-split shares per pre-split share. The split was effected as a stock dividend, which is a typical mechanism for forward stock splits.

Key mechanical points:

Share counts: Each existing share converted into ten shares (holders received nine additional shares per share owned).
Voting and ownership: The split did not change the aggregate voting power or economic ownership of any shareholder—voting rights per share were proportionally reduced, but total voting power remained the same for each holder.
Market capitalization: The company’s total market capitalization remained unchanged by the split itself. Share price adjusted downward proportionally such that price × shares outstanding remained consistent (ignoring market movements).
Options and derivatives: Options exchanges and clearinghouses adjusted option contracts and exercise prices to reflect the 10-for-1 split; contract specifications and option symbol adjustments followed standard exchange procedures.

Investors asking when did microstrategy stock split should note that the split changed per-share accounting and may require adjustments on historical price charts and brokerage statements.

Market reaction and media coverage

Media coverage around the announcement emphasized the company’s continued alignment between corporate communications and shareholder experience. Reporters and analysts frequently connected the split to MicroStrategy’s large bitcoin exposure and the resulting appreciation of the stock price that preceded the split.

As of July 11, 2024, major financial and crypto-focused outlets reported the board’s decision and discussed possible motivations. On the days around the record date and the first split-adjusted trading session, market participants observed price adjustments consistent with the split ratio and typical volatility that accompanies such corporate actions. Coverage by Reuters, CNBC and CoinDesk noted both the technical mechanics of the split and commentary linking the split to MicroStrategy’s market trajectory since it began acquiring bitcoin.

Historical stock-split history

MicroStrategy has completed notable stock-split and consolidation actions in its corporate history. Below is a concise listing of prior splits and reverse splits.

2000 2-for-1 split

Date: January 27, 2000.
Effect: Each outstanding share became two shares (a 2-for-1 forward split).

This split occurred during the company’s earlier growth phase in the enterprise software market.

2002 1-for-10 reverse split

Date: July 31, 2002.
Effect: A 1-for-10 reverse split consolidated shares (each ten pre-split shares combined into one post-split share).

The reverse split took place in the post-dot-com era when many technology companies executed consolidations to address share-price and listing concerns.

Cumulative effects

For long-term shareholders, cumulative split effects multiply. For example, a shareholder who held one share before the 2000 2-for-1 split and the 2002 reverse split and the 2024 10-for-1 split would see the following multiplicative effect in share counts (ignoring other corporate actions):

After 2000 2-for-1: 1 × 2 = 2 shares.
After 2002 1-for-10 reverse: 2 × (1/10) = 0.2 shares (effectively consolidating).
After 2024 10-for-1: 0.2 × 10 = 2 shares.

This example shows how forward splits and reverse splits combine multiplicatively; actual historic holdings and subsequent corporate actions (e.g., secondary offerings or share repurchases) will change exact outcomes.

Rationale for the 2024 split

Company statements cited standard rationales: the board and management aimed to make the company’s shares more accessible and tradeable for a broader base of investors and to increase shares available for employee equity programs. Management emphasized that the split was intended to improve share liquidity and affordability, not to alter underlying business fundamentals.

Market-driven reasons also likely played a role: MicroStrategy’s share price had appreciated materially in the years after its bitcoin purchases began to attract investor attention. A higher per-share trading price can be a practical motivator for management to implement a forward split to place the per-share price in a range that appears more accessible to retail investors and is more convenient for option strike prices and employee equity plans.

Mechanics for investors and brokers

Investors should expect the following operational details when a company like MicroStrategy effects a forward split:

Record date vs. ex-date: The record date (August 1, 2024) determined which shareholders were entitled to receive the additional shares. The split was distributed after market close on August 7, 2024, and trading reflected the split on August 8, 2024.
Broker handling: Brokers typically adjust account holdings automatically. Some brokerage platforms display the pre-split and post-split holdings and note the split in account history. Fractional shares and cash-in-lieu: If a broker does not support fractional shares for a given corporate action, the broker may provide cash-in-lieu for fractional entitlements. Policies vary by broker.
Statements and reporting: After distribution, brokerage statements and custodial records reflect the new share quantity and adjusted cost basis per share. Historical performance charts shown on trading platforms are usually adjusted on a split-adjusted basis to ensure continuity of percentage changes.
Options and equities clearing: Options exchanges and clearing organizations provide official adjustments to option contracts (strike prices and contract sizes) in accordance with exchange rules to preserve economic equivalence.

If you use a crypto-friendly broker or custodial service, verify how they will report the split and whether they support fractional shares to prevent unexpected cash settlements. For users who transact in both equity and crypto markets, Bitget provides exchange and wallet services and guidance for managing holdings across asset types; for custody and Web3 wallet needs, Bitget Wallet is a recommended option in this context.

Financial and tax considerations

From a U.S. federal tax perspective, ordinary forward stock splits effected as a stock dividend are typically non‑taxable events at the time of distribution—shareholders do not recognize gain or loss solely because of a forward split. Instead, the shareholder’s cost basis is typically allocated across the new total number of shares. However, tax rules can be complex, and individual circumstances vary.

Key tax and accounting considerations:

Non-taxable event: Generally, forward splits are not taxable distributions when they are proportional and do not involve cash.
Cost basis adjustments: Shareholders should update the per-share cost basis to reflect the new number of shares. Brokers often provide updated cost-basis reporting after the split.
Brokerage-specific implications: Some brokerage platforms may temporarily display odd-lot or fractional-share settlements for administrative reasons; these may have small tax reporting implications depending on how they are settled.

Investors should consult a qualified tax advisor to confirm how the split affects their specific tax situation. This article is informational and does not constitute tax or investment advice.

Impact on valuation and trading

A forward stock split does not change a company’s intrinsic valuation or its fundamentals by itself. However, splits can have market effects:

Liquidity and perceived affordability: Lower per-share prices may encourage participation by certain retail investors and can improve the perception of affordability, potentially increasing liquidity.
Option market: Options contracts are adjusted to maintain equivalent economic exposure; this can change strike granularity for traders.
Index and ETF mechanics: Index providers and ETFs recalculate share counts and weightings; splits can necessitate rebalancing or administrative adjustments for funds that hold the stock.

Empirical studies suggest splits sometimes coincide with increased short-term trading volume and attention, but they do not inherently change enterprise value. When asking when did microstrategy stock split, investors should remember that the corporate action itself did not alter MicroStrategy’s business model or the company’s bitcoin holdings—those remained drivers of fundamental value.

Relationship to MicroStrategy’s bitcoin strategy

Analysts and media frequently framed the 2024 split in the context of MicroStrategy’s strategy of holding bitcoin as a treasury asset. Because the company’s stock performance since 2020 has often shown correlation with bitcoin price movements, many observers connected the timing of the split to the stock’s multi-year appreciation linked to bitcoin exposure.

When considering when did microstrategy stock split, it is useful to view the split as a shareholder-focused administrative change rather than a strategic pivot: MicroStrategy’s management continued to emphasize the company’s enterprise software business while also maintaining its bitcoin treasury posture. News coverage often highlighted the dual nature of MicroStrategy’s public identity—both a software company and a prominent corporate bitcoin holder.

Timeline of key dates

January 27, 2000 — 2-for-1 forward split executed.
July 31, 2002 — 1-for-10 reverse split executed.
July 11, 2024 — Board announces 10-for-1 forward split and files press release and SEC Exhibit 99.1 (announcement date).
August 1, 2024 — Record date (close of business) for eligibility.
August 7, 2024 — Company planned distribution of additional shares after market close.
August 8, 2024 — First split-adjusted trading day (market open).

These are the primary dates investors reference when they ask when did microstrategy stock split in 2024 and when comparing with earlier corporate actions.

FAQ

Q: when did microstrategy stock split take effect for trading?
A: The 10-for-1 split was first reflected in trading on August 8, 2024 (market open), after the record date of August 1, 2024 and distribution after market close on August 7, 2024.

Q: when did microstrategy stock split and how many additional shares did holders receive?
A: The split was announced July 11, 2024. Holders received nine additional shares for each share held (10-for-1 total), distributed after market close on August 7, 2024.

Q: when did microstrategy stock split and was it taxable?
A: As reported in company disclosures, the forward split is generally a non-taxable event for U.S. federal tax purposes; shareholders should consult a tax advisor for personal tax implications.

Q: when did microstrategy stock split and will my broker show fractional shares?
A: Brokers handle fractional entitlements differently—some will issue fractional shares, others provide cash-in-lieu. Contact your broker to confirm their policy for the August 2024 distribution.

Q: when did microstrategy stock split and what does it mean for options?
A: Options contracts were adjusted by exchanges and clearing organizations to reflect the 10-for-1 split; traders should check official exchange notices for contract adjustments.

References

As of July 11, 2024, according to MicroStrategy press release and SEC Exhibit 99.1 (company disclosure), the board approved a 10-for-1 forward stock split with the record date set at August 1, 2024 and distribution after market close on August 7, 2024.
As of July 2024, Reuters reported on MicroStrategy’s announcement and contextualized the split with market reaction.
As of July 2024, CNBC published coverage noting management rationale and investor commentary.
As of July 2024, CoinDesk and Nasdaq published articles focusing on the split and MicroStrategy’s bitcoin exposure as a factor in share-price trends.
Historical split dates (January 27, 2000 and July 31, 2002) are recorded in corporate archives and historical market data services (see company filings and historical stock split databases).

All references above cite primary company disclosures and major financial news outlets. Readers should consult the original company press release and the SEC filings (Exhibit 99.1) for the official language and confirm dates and mechanics directly from the filings.

External links

MicroStrategy press release (July 11, 2024) — company investor relations announcement (see company website for press release text).
SEC filing — Exhibit 99.1 to the company filing (July 11, 2024) contains official disclosure language.
Reuters coverage (July 2024) — news summary and market reaction.
CNBC coverage (July 2024) — commentary and context on rationale.
CoinDesk coverage (July 2024) — crypto-focused perspective on the split.
Nasdaq and market-data services — historical split information and adjusted price series.

(External links listed above should be located by searching the referenced titles on their respective publishers; no external URLs are embedded in this article.)