Trump Media Announces $2.5 Billion Bitcoin Investment

Trump Media Announces $2.5 Billion Bitcoin Investment

Trump Media & Technology Group Corp. (DJT) announced a $2.5 billion private placement, aimed at acquiring Bitcoin by May 29, 2025, through the sale of common stock and convertible bonds.

DJT’s large-scale Bitcoin acquisition places it alongside top corporate holders, likely increasing market and investor attention.

Trump Media, led by CEO Devin Nunes, plans to use $1.5 billion in common stock and $1 billion in convertible bonds to fund this move. Nunes stated that “Bitcoin…the apex instrument of financial freedom” underscores the company’s strategic goals.

Yorkville Securities, LLC, Clear Street LLC, BTIG, LLC, and Cohen & Company Capital Markets served as placement agents. Legal counsel includes Nelson Mullins Riley & Scarborough LLP. The strategy is influenced by concerns of harassment by financial institutions.

“We view Bitcoin as an apex instrument of financial freedom, and now Trump Media will hold cryptocurrency as a crucial part of our assets. This investment will help defend our Company against harassment and discrimination by financial institutions, which plague many Americans and U.S. firms,” – Devin Nunes, CEO and Chairman, Trump Media.

The transaction has not indicated involvement in altcoins. Crypto.com and Anchorage Digital will handle custody. No social media statements have been made by Trump or Nunes regarding this investment.

Market observers note potential significant Bitcoin holdings by DJT could influence future corporate cryptocurrency strategies. Despite its scale, comparable to MicroStrategy’s earlier acquisitions, no direct market trend changes are reported yet.

Public attitude and institutional reactions will likely determine the market outcome. Historical trends, such as MicroStrategy’s and Tesla’s Bitcoin acquisitions, showed price impacts, setting a precedent for DJT’s strategy.