What Triggered the Selloff in Meme Coins Today?

• Meme coin selloff triggered by macro factors, rebalancing, and summer market trends
• High-risk meme assets like WIF, SHIB, POPCAT, and MOG face intensified sell pressure
• Investor sentiment weakens as regulatory fears and volatility reduce trading momentum

A sudden selloff in meme coins has sent tremors through the crypto market, as investors react to a perfect storm of macroeconomic and structural triggers. The downturn comes amid mounting uncertainty surrounding U.S. trade policies and broader market rebalancing trends. 

Although major cryptocurrencies like Bitcoin had strong institutional support in May, meme-based digital assets are now under heavy pressure. Investors appear to be retreating, anticipating a weaker summer and reacting to increased volatility tied to regulatory and political developments.

Portfolio Rebalancing Adds Pressure

One of the primary drivers of the current downturn appears to be end-of-month portfolio rebalancing. According to K33 Research , Bitcoin spot ETFs saw robust inflows throughout May, averaging $238 million daily. 

However, the trend abruptly reversed over the past three days, breaking a 10-day inflow streak. Analysts believe this is likely due to mandated rebalancing, as Bitcoin outpaced traditional benchmarks like the S&P 500 and NASDAQ for the third consecutive month.

This adjustment typically results in profit-taking, especially when assets exceed target allocations. Consequently, meme coins, often seen as higher-risk holdings, become the first to face sell-side pressure. Combined with the historical pattern of weaker crypto performance during summer months, this has created a perfect environment for a selloff.

Meme Coins in Focus: WIF, SHIB, POPCAT, and MOG

Source: CoinMarketCap

Several meme coins have been hit particularly hard. Dogwifhat (WIF) fell to $0.9742 , facing persistent resistance near the $1.04 level and testing short-term support at $0.975. Despite heavy trading volume, the coin is stuck in a consolidation phase with limited bullish momentum.

Related: PEPE, BONK, FARTCOIN, DOGE: Individual Catalysts Drive Meme Coin Market Cap Above 75 Billion

Source: CoinMarketCap

Meanwhile, Shiba Inu (SHIB) remains relatively stable at $0.00001310 but is showing signs of exhaustion. Volume dropped by over 24%, reflecting a lack of investor interest in the short term. With strong resistance near $0.00001335 and multiple failed breakouts, the outlook remains uncertain.

Related: Meme Coins Like PEPE, WIF, and BONK Outshine Tech Tokens in 2025

Source: CoinMarketCap

Popcat (POPCAT) saw the steepest daily loss, dropping 7.84% to $0.3742 . It broke several key support levels and now risks further declines if $0.370 is breached. The high trading volume indicates heightened activity, but selling pressure remains dominant.

Source: CoinMarketCap

Mog Coin (MOG), after peaking above $0.105, slipped into a tight range near $0.0696 . Although it’s holding key support, weaker momentum and consistent lower highs hint at potential downside risk.