DDC Enterprise Expands Bitcoin Holdings with New Purchase

DDC Enterprise Limited, a Hong Kong-headquartered company, has purchased 38 additional Bitcoin, increasing its total holdings to 138 BTC as part of its ongoing acquisition strategy.

The purchase highlights the company’s shift towards accumulating digital assets, echoing other public companies pursuing similar strategies. Immediate market reactions remain minimal, with Bitcoin remaining the sole affected asset in DDC’s treasury moves.

Acquisition Strategy

DDC Enterprise, known for its “heat-and-eat” meal brand DayDayCook, has acquired 38 more Bitcoin, raising its total to 138 BTC. This action forms part of DDC’s larger plan to gather 5,000 BTC by 2028.

Market Reactions

The acquisition does not yet trigger major market shifts, as Bitcoin serves as the primary cryptocurrency involved. Present market reactions have shown no significant changes, aligning with the company’s earlier announcements.

Financial Implications

Financial implications indicate a continuing pivot towards digital assets for DDC. The company has expressed goals to hold 500 BTC by 2025. No direct quotes available as of June 12, 2025. Refer to the press release for official confirmation of the transaction: Business Wire . No new regulatory responses have been issued concerning this acquisition at present.

Cryptocurrency Trend

DDC continues to focus on building substantial crypto reserves in its corporate treasury. There is a growing corporate trend toward digital currency investments, though broad market impacts often depend on collaborative industry and regulatory shifts. For more insights on blockchain technology, visit Insights and updates on blockchain technology .