Innovation or Tradition: Polygon's New Branding Stirs Debate Within the Community

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Innovation or Tradition: Polygon's New Branding Stirs Debate Within the Community

Bitget-RWA2025/11/26 14:10

By:Bitget-RWA

- Polygon co-founder Sandeep Nailwal reconsiders rebranding from POL back to MATIC amid community debate over brand recognition and user confusion. - The 2024 migration to POL aimed to align with Polygon's multi-chain ecosystem but faced criticism for diluting familiarity among retail users. - POL's 89% price decline since March 2024 has intensified concerns about rebranding's market impact, despite CEO Marc Boiron's scalability defense. - Community responses remain divided, with some advocating for MATIC'

Polygon co-founder Sandeep Nailwal is reconsidering the network’s approach to token branding, igniting a public discussion about whether the project should switch its ticker symbol from

POL

back to MATIC, a year after the initial rebrand. Although the change was originally presented as a technical and strategic improvement, it has received a mixed response from traders. Some critics believe the MATIC ticker had stronger brand value and was more familiar to users. “I constantly hear from members of the Polygon trading community that MATIC was a much more recognizable and memorable ticker—it had history and stuck with people,” Nailwal shared in a November 2025 post on X,

noting the ongoing feedback

The transition from MATIC to POL in September 2024 was a key part of Polygon’s 2.0 roadmap, which aimed to support the network’s shift toward a multi-chain ecosystem featuring zk-rollups and independent “supernets.” While MATIC functioned as an ERC-20 token on

Ethereum

, POL was designed to be natively multichain, allowing for staking and fee collection across Polygon’s broader infrastructure. With 99% of MATIC tokens now converted to POL, the technical side of the migration is nearly finished. Still, Nailwal has voiced concerns that changing the name of such a well-known token has led to confusion, especially among everyday users

as highlighted in recent coverage

. “A shopkeeper in the Philippines or a rideshare driver in Dubai recognized MATIC... now they’re unsure what happened to it,” he remarked,

pointing out the gap between technical advancements and public understanding

Innovation or Tradition: Polygon's New Branding Stirs Debate Within the Community image 0

The community is split on whether to reverse the change. Some believe MATIC’s established reputation makes it the preferable option, while others argue that POL has already gained traction and another change could erode confidence. One X user commented that “POL has already cleared the toughest hurdle, which is gaining initial acceptance,” while another suggested new tickers like PGON to blend tradition with a fresh identity

as noted in recent analysis

. This debate highlights the broader difficulties of rebranding in crypto, where technical progress can sometimes conflict with the need for a stable user identity.

Polygon’s token price trends have also played a role in the conversation. According to CoinGecko, POL is currently valued at $0.13, marking an 89% drop from its peak of $1.29 in March 2024

based on market data

. Some critics claim the rebranding weakened market recognition during a turbulent period, though Polygon CEO Marc Boiron has previously argued the change was vital for the network’s future growth.

Nailwal’s willingness to listen to community input reflects the decentralized nature of blockchain governance, where collective voices often shape decisions. However, whether a return to MATIC is practical remains unclear. Exchanges may be reluctant to implement another ticker change, and repeated rebranding could further fragment the brand. As the discussion continues, Polygon’s situation illustrates the complex balance between innovation and maintaining a consistent brand in the cryptocurrency industry.

Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.

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